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Avon Anew Platinum Instant Eye Smoother

  • Avon launched £14 ANEW Instant Eye Smoother to reduce lines and puffiness
  • Contains potassium silicate which creates a 1mm barrier to smooth skin
  • Creates a tightening and smoothing effect that diminishes under eye bags
  • Product sold one tube every minute when it first launched in August   

Launch price is £10 (will be £14)

Available from Carol’s Avon Store

You can make up your face with the most luxurious cosmetics but there’s nothing like puffy eyes and crows feat the spoil your beauty look and make you look aged.

But now, a new eye cream that claims to reduce the appearance of lines and puffiness within seconds has impressed beauty fans, thanks to its instant results.

Last month, Avon launched ANEW Instant Eye Smoother, a £14 cream that aims to transform the eye area and crucially keep it looking smooth for up to 24 hours.

The hero ingredient is potassium silicate, which creates an invisible 1mm barrier to help smooth the skin by creating a tightening and smoothing effect that diminishes under eye bags.